It's aimed so they can screen channels a bit better so that ads don't get run next to totally inappropriate content. It sucks, but I can understand where they are coming from. A lot of really big advertisers are pulling ads because Google can't guarantee they won't be run on a something that will damage the brand.
I think the bigger changes will be that they are demonetizing some types of sites completely. The #1 moneymaker on YouTube lost a bunch of advertisers over a tasteless Nazi joke. I can see why advertisers didn't want to be associated with that. Youtube is an interesting ecosystem. Until now basically if you could get enough views they would let you slap some ads on it and you could make money, but the advertisers are getting a backlash when it makes them seem like they are supporting this idea or that idea. The 10,000 view think may not change that ecosystem much, but pulling ads from big channels (it's important to note that they still let the channels put their videos up, they just don't pay them) may change that.
Big YouTuber Philip Defranco had a video a while back about how Youtube often is very bad at communicating with it's community about what will get ads pulled. In response he's spent more of his time getting his own advertisers which he plugs during his videos and selling merchandize at the end of each segment.
Google's been accused of not communicating well with content creators, both on YouTube and with adsense, and when Google pulls their ads, even if the content creator wins their claim, that money is gone. You don't get it back. Fairly big news aggregator Fark.com (valued at something like $30 million?) got blacklisted because of an old link. They won their dispute but lost 5 weeks of revenue.
It's interesting that when even when the dispute is resolved in your favor and the ads are put back it's you that takes the hit, not the other guy.
For a long time, actually, if someone filed a copyright claim against your work Youtube's solution was to give that person the money from the advertising until you won the dispute, and even if you won the person who filed the false claim got to keep the ad revenue. If you have a fluke viral hit you could have lost most of your revenue by the time it got sorted out.
They do seem to be trying to get things sorted out, but the fact that they don't have much real competition means when it is financially in their favor they can really drag their feet.
I watch videos & movies on YouTube. If you have the Firefox web browser, there's an add-on you can DL and it skips all the annoying commercials so you can watch certain videos & movies without commercial interruptions. I'm just hoping my post was relative to the subject being discussed. But regardless, I think my input into resolving ads interfering with watching a movie, such as the 1972 pilot movie Kung Fu helps.
Last Edited by hot4blues on Apr 12, 2017 6:36 AM
